CLIENT | Bedrock Real Estate
DATE | Summer 2023
ROLE | Strategy, Design, Art Direction, and Copywriting/Copy Editing

Book Tower was arguably the largest restoration and renovation project under Bedrock's belt when it reopened to the public in the Summer of 2023. To elevate the customer experience for new residents, a Resident Welcome Guide was created showcasing the beautiful brand and stunning photography of the spaces. Utilizing elevated paper materials and luxury printing processes, the full  package included the guide and additional branded materials housed in an embossed and foiled folder and folio package.